HAYSTACK PR COLLECTIVE
Find the story.
Make it matter.
Haystack PR Collective helps businesses and organizations earn relevant media coverage, communicate clearly, build trust, and reach the people who matter, with senior-level PR strategy and hands-on support.
FROM NEEDLE TO NARRATIVE
A JOURNALIST’S CURIOSITY. A PUBLICIST’S PERSISTENCE.
IOWA-BASED. NATIONAL REACH.
SELECTED OUTLETS FEATURING OUR CLIENT’S STORIES
GOOD WORK NEEDS A CLEAR STORY
You know why it matters.
Does your audience?
Inside your organization, the value is obvious. Outside it, people need a reason to pay attention.
We find that reason — THE NEEDLE — and build the communications strategy to help the right people understand, care, and act.
HOW WE CAN HELP
The right counsel.
The work to
back it up.
Whether you need an ongoing communications partner, a focused campaign, or guidance through a difficult moment, start with what you need to accomplish.
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Find the angle that makes people care. Build relevant media relationships and turn your organization’s knowledge, people, and experiences into stories worth telling.
STORY DEVELOPMENT · TARGETED PITCHING · LAUNCHES · INFLUENCER PARTNERSHIPS -
Bring experienced communications leadership into your organization. Set priorities, clarify your message, support your team, and keep the work moving.
COMMUNICATIONS PLANNING · MESSAGING · SENIOR COUNSEL · IMPLEMENTATION
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Prepare before a difficult moment arrives. When the stakes rise, communicate with clarity, care, and a grounded understanding of the people affected.
CRISIS PREPARATION · ISSUES COUNSEL · RESPONSE MESSAGING · STAKEHOLDER COMMUNICATION
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Make your expertise useful to the people who need it. Develop a clear point of view and prepare to deliver it confidently in interviews, conversations, and public appearances.
THOUGHT LEADERSHIP · INTERVIEW PREPARATION · EXECUTIVE MESSAGING
THE HAYSTACK PERSPECTIVE
Sometimes the most important thing I tell a client is:
That’s not the story.
YOUR STRATEGY. MY SLEEVES ROLLED UP.
Senior judgment.
Hands-on work.
You work directly with the person developing your strategy, writing your pitches, and preparing you for the interview.
I’m Kelli Bloomquist - a former reporter, editor, and journalism and PR professor, and publicist. My experience spans national media relations, public health, tourism, and crisis communications. I ask questions, find the needle in the haystack, look for the detail others missed, and stay close to the work.
Kelli Bloomquist
FOUNDER & PRESIDENT, HAYSTACK PR COLLECTIVE
Contact Us
Interested in working together? Interested in seeing our portfolio? Want to learn about Ala carte service options? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!